Module 5: Assignment: Persuasion in advertisement and the AIDA Formula Analysis
This activity pretends to analyze the elements of the AIDA Formula, using an ad of our choice, according to the studied elements from point ii.
Instructions:
– You will analyze the elements of the AIDA Formula, through an ad of your choice, according to the studied content from point ii.
– Choose an ad, preferably printed.
– Read the ad several times, so you can have a clear understanding of what is written.
– On a Word document, write your analysis of the AIDA Formula. Remember that its elements are:
o Attention
o Interest
o Desire
o Action
– Your analysis should have from 200 to 350 words.
– Your analysis must be from your authorship. Do not copy or quote anything from the module or the Internet.
Be sure to review the
academic expectations
for your submission.
Submission Instructions:
· Submit your assignment by 11:59 p.m. ET on Sunday.
· Contribute a minimum of 2 pages of content.