International Marketing and Rule of Law and Ethics
· Explain how you would develop the marketing mix when doing business in Brazil, Colombia and Argentina. Provide specific examples for each of the four main components of the marketing mix.
· Discuss the effects of the Internet, including social media, on international marketing in Brazil, Colombia and Argentina.
· Recommend legal compliance approaches you would use for Brazil, Colombia and Argentina.
· Provide three key recommendations to consider regarding ethics and social responsibility in the Brazil, Colombia and Argentina (e.g., intellectual property, competition, corruption).
· The PowerPoint presentation should consist of 5 slides not including the title slide and slide for APA citations. Images may be included in the presentation but be sure to keep all image sizes low for this presentation.